BrightonSEO Slides and Presentations

With no fewer than 78 speakers sharing their knowledge, across no fewer than 7 different stages, September 2016’s BrightonSEO has been the biggest ever.

With so much to see – and mankind’s failure to master time travel yet – even the most enthusiastic amongst us attending will have missed out on some great insights from the day.

For this reason, we’ve made it our mission to pull together as many of the slides and presentations from this latest BrightonSEO as we can get our hands on. Here you’ll find a list of all the days talks, with links accompanying the presentations we’ve found so far. Enjoy!




Stacey MacNaught: Lessons from Link Building in 2009 that Apply Today

Paul Madden: Navigating an ocean of link data, a former pirates story

Hannah Smith: Art, virtual snowballs, & the feels (or why beer is rarely the answer)


Dave Naylor: The hidden pitfalls of ecommerce SEO

Rob Watson: 6 weird Google Shopping feed hacks that retailers will love!

David Whatley: Why local search should be part of your e-commerce strategy


Tom Anthony: Emerging types of Search

Stephen Kenwright: Best practice is not enough


Dara Fitzgerald: Analytics 360 Suite: Is it a game changer?

Dr Jess Spate: Custom variables in Google Tag Manager

Anna Lewis: Analytics horror stories

International Success

Dewi Nawasari: Sharing framework for international success

Christina Xu: Creating digital success in China

Justyna Wilner: Utilising Yandex to grow in Russia


Shyam Dattani: How a data-driven approach to content can make your online-business internationally successful

Sam Thomas: Does CTR really affect website performance?

Chris Bullick: How a reviews strategy helps your SEO

Customer Experience

Martin Chillcott: Content Marketing, approaching it as a publisher

Content Marketing

Steve Linney: Why email rules content marketing

Helene Hall: Content marketing framework

Simon Bennison: How to put a price on digital content


Content Strategy

Martijn Scheijbeler: Content Marketing, approaching it as a publisher

Lauren Greatorex: No Idea? How to create B2B marketing campaign ideas that sell.

Kirsty Hulse: Why we need to stop avoiding content personalisation


Christoph Cemper: 7 more things you didn’t know about links and redirects

Aisha Kellaway: 5 ways to use PR, and fuel your digital strategy (beyond link building)

Sophie Turton: Getting your users to do your content marketing for you


Yiğit Konur: Keyword research in autopilot by Google spreadsheet macros

Laura Hogan: Keywords are dead? I call bull

Lizzie De Freitas: How we search on mobile

International Marketing

Marcin Chirowski: How to create an international blog to boost your SEO

Emily Mace: Domain strategies for international succes

Felipe Rossi: Developing personas for international Social Media


Jon Earnshaw: How to avoid a site migration disaster

Aleyda Solis: How to Drive Growth through your SEO Audits: Questions, Validations & Tools to Maximize your Results

Malcolm Coles: SEO for news. We do WHAT?


Andy Beal: Reputation Roadkill: learning from the biggest brands’ biggest blunders

Will Critchlow: SEO split tests you should be running

Marketing Automation

Shane Redding: Marketing Automation Masterclass


Bas van den Beld: The psychology behind the content

Olga Andrienko:
Tinder science of A/B testing and conversion optimisation

Maria White:
Blogging from inside a conflict


Phil Nottingham: Optimizing video across social media platforms

Greg Gifford: How to be a Facebook Advert Superhero

Paul Curry: Building Viral Web Toys At Lightning Speed

SEO Dystopia

Mike Briggs: SEO is Dead

Jono Alderson: Surviving the machine revolution: how to become the digital marketer of the future

Luke Regan: Pokemon Go Impacting Local Search for Businesses

Daniel Kershaw: This talks going to be fleek, bruh! Detections of language change and evolutions in Online Social Networks.

Purna Virji: Are you Prepared for Voice Search?

Christian Ward:
How to speak search engine


Berian Reed: Moving the dial

Richard Petersen: How to build a business case for SEO fixes

Laura Crimmons: Finding the value of Digital PR beyond the links


Steve Morgan: SEO & Civil Law: Protecting Yourself from Unfortunate Client Disputes

Cosmin Negrescu: An agency’s strategy to ABC: Always Be Closing!

Briony Gunson: Integration, Integration & Integration: SEO and Content Marketing

Email Marketing

Kate Barrett: Email Marketing Masterclass

Local SEO

Christian Ward – Why Local Search Is Essential for Brands And Agencies Who Serve Them


Myles Anderson: 5 Key Trends Shaping the Future of Local Search

Simon Jacobson: If I built the world’s first search engine from scratch today, what would it look like

Jimisha Thakrar: Humanising Search; Au Naturale

Content Success

Paddy Moogan: Sustainable content marketing

Lexi Mills: Overcoming Launch Fear

Lisa Myers: How changing your mind can make you successful

Onsite Performance

Fili Wiese: Making your website record-breaking fast

Will Quick: Attribution: Making Sense of the Chaos

Meghan Burton:
Why the “new keyword = new page approach to SEO” is bonkers

Tech SEO

Mark Thomas: Log Files: 5 critical Tech SEO questions your logs can answer

Chris Green: .htaccess Hell – Managing a Migration When There’s No “catch all” Answer

Nils De Moor: How HTTP/2 will change the web as we know it


Whether it’s search, content marketing, ecommerce, social or otherwise that piques your particular interest, we hope you’ve found an interesting presentation from the UK’s biggest SEO event here.

If you spoke at Brighton and don’t see your slides linked to here (and you want to share them) drop us a message on Twitter (@EruditeAgency), and we’ll add them.

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